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Introduction

Predicti Data is a structured database that combines publicly available data from both public and private registries. Through APIs, it provides businesses with valuable insights into customers' life situations, preferences, and needs. By combining factual data with statistical insights, Predicti Data supports personalized customer experiences and targeted marketing, helping businesses make smarter decisions and enhance customer experiences.

Accessing Predicti Data​

Predicti Data can be integrated via APIs:

  • Submit inputs such as names or addresses to retrieve specific data.
  • Access only the desired information for precise and controlled data management.
  • Integrate Predicti Data into existing workflows for seamless processes.

Data Categories​

Predicti Data provides access to information such as:

  • Personal Data: Names, addresses, phone numbers, and residency history.
  • Property Data: Ownership, valuations, mortgages, and land details.
  • Financial Data: Loan providers and mortgage information.
  • Vehicle Data: Ownership details, specifications, and inspection history.
  • Statistical Insights: Average income, household composition, and other statistics by geographic location.

With over 2.500 data variables, Predicti Data simplifies access to comprehensive insights without needing to reference multiple registries.

Business Value​

Predicti Data helps businesses:

  • Personalize: Create tailored products with real-time insights.
  • Optimize Strategies: Make data-driven decisions using the Feature Store.
  • Streamline Processes: Centralize critical information to reduce reliance on scattered data sources.

Predicti Data enhances decision-making, increases efficiency, and strengthens customer relationships.

Technical Features​

Predicti Data is updated daily and offers:

  • Scalability: Handles large datasets and adapts to business needs.
  • Historical Data: Access up to 100 years of data from certain registries, with most covering the past 20 years.
  • Comprehensive Scope: Includes data on individuals, households, businesses, and properties, providing a holistic view.

IDs and references​

In the Data API, five central IDs are used to connect people, addresses, properties, companies, and vehicles. These five entities are the primary logical entities in the underlying data structure. Any reference to these IDs in the Data API can be used as a cross-reference for looking up the entity in greater detail in a different endpoint.

The five IDs are explained in more detail below:

  • addressId: A public UUID for an address, e.g. 0a3f9c2e-7b12-4d6d-9f7b-2a4c83c1e9a1. It is a stable ID that exists throughout the entire lifecycle of an address. The address label itself may change (e.g. when “Fasanvej 7” becomes “Fasanvej 7A”) without affecting the addressId. The addressId mirrors the identifier from the public Danish register Danmarks Adresseregister (DAR), is assigned by the authorities, and can be used with other public services such as DAWA’s address lookup service.
  • personId: A private UUID for a person, e.g. e7974354-0d9a-484f-8647-af7c382adbb0. It is a stable ID that exists throughout the entire lifecycle of a person. First name, last name, gender, and CPR number may change without affecting the personId. The personId is created and maintained by Predicti and can only be used to reference Predicti APIs and endpoints.
  • vehicleId: A public, uniquely defined ID for a vehicle, e.g. 9000000003365026. It is a stable ID that exists throughout the entire lifecycle of a vehicle. License plate, owner/user, and technical information may change without affecting the vehicleId. The vehicleId mirrors the unique vehicle identifier (“Køretøj-ID” / “KID”) from the Danish Motor Register (DMR), is assigned by the authorities, and can be used with other public services such as the DMR vehicle lookup service. Note that this ID does not follow a standardized UUID format.
  • propertyId: A public, uniquely defined ID for a property unit in the Danish cadastre, e.g. 2137973. Ownership, trades, the associated address, and rights registered in the Danish Land Register (Tingbogen) may all change without affecting the propertyId. The propertyId mirrors the identifier from the Danish cadastre (Matriklen) known as the BFE number. Conceptually, it identifies a property unit that should be treated as one entity in connection with a property trade. The propertyId is assigned by the authorities and can be used with other public services such as lookup services from the Danish Property Assessment Agency (Vurderingsstyrelsen). Note that this ID does not follow a standardized UUID format. Cadastral changes that create a new real-property identity—such as subdivision, merger (amalgamation) of parcels, or condominium formation—may result in a new propertyId.
  • companyId: A public, uniquely defined ID for a legal entity in the Danish Central Business Register, and a stable ID that exists throughout the entire lifecycle of the legal entity. A company’s name, owners, address, operational industry codes, etc. may change without affecting the companyId. The companyId mirrors the unique identifier (CVR number) assigned by the authorities and can be used with other public services such as the CVR company lookup service. Note that this ID does not follow a standardized UUID format. Changes where a new legal entity is created—such as mergers, demergers, or a change of legal form—may result in a new companyId.

Responses​

All timestamps returned by the APIs are in ISO 8601 UTC date-time format with millisecond precision.

Example response​

{
  <...>
  "establishedDate": "1999-10-12T00:00:00.000Z",
  <...>
}